Mr Vice


Some of my earliest memories are of smell.

It comes from my grandmother.

Just the things she kept in her daily closet; The Cashmere Bouquet soap, the Soft and Dry deodorant, the Keri Lotion, the Carolina Herrera fragrance that came in the yellow and black and white box with the polkadots, oh and Pleasures, one of her favorite fragrances.

She had different scents based on where she was going and what she was doing, like she wore Tiffany when it was a special time to go out.

All of those smells, those moments, remind me of happiness.

I guess you can say, I’ve followed suit in my life. Meeting a client, setting up a wardrobe fitting, or seeing friends, I always start with, what scent will we put on this memory?